Greg, that idea about finding and pursuing your Passionate Purpose sounds great, but haven’t you heard of Maslow’s hierarchy of needs? You have to take care of the basics befor you go after self actualization. Once I’m a success, then I’ll worry about my purpose.

I’m a big believer in Maslow’s theory. If you don’t have anything to eat or a place to live, you’re probably not as concerned about going to a museum to look at a piece of art. I get it.

But, I think finding and pursuing your Passionate Purpose helps you get everything else you need to live – not just to live better.

Most people have heard of Viktor Frankl’s classic, Man’s Search for Meaning. (If you’ve never read it, start reading it today.) He gives his account of what it was like to be in a Nazi concentration camp during WWII, and then he turns to the importance of purpose.

Frankl found that if a prisoner had no purpose left in life – if he saw no hope – he was doomed. If, however, a prisoner saw a purpose in life he could cling to, his chances of survival dramatically improved.

Research in some of the poorest places in the world has supported the idea that a strong sense of purpose keeps people going in the direst of conditions. In many cases, it helps people live happy, healthy lives where we would think there would be no hope.

People living in third world countries have said their Passionate Purpose is to:

• Help my family survive.
• Educate the children in my village so they will have more opportunities.
• Spread happiness to everyone I meet.
• Get my village clean drinking water.
• Be able to move my family to a better place where we will all be safe.

These purposes keep them motivated and inspired to live a life with meaning -to live a life that makes a difference.

In fact, finding and pursuing a Passionate Purpose may be more important before you become successful. It’s what gets you up when you really want to stay in bed. It’s what gives you optimism when your circumstances can’t justify it. It’s what gives you courage to face the tough situations. And, it’s what let’s you enjoy this life, when others would wallow in depression.

My belief is that finding and pursuing your Passionate Purpose is at every level of Maslow’s hierarchy of needs scale. Regardless of where we live, or how much money we make, to live our best lives we need it in everything we do.

Let’s GO!

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