You figured out your Passionate Purpose. You have a powerful “what,” that you really want. You have a compelling “why” that drives you. You have goals and action plans that support all of that.
Now, what can really supercharge your success?
I love what Steve Martin has to say about it. He was on the Charlie Rose show and was asked his advice for aspiring actors and comedians. Martin’s answer was not what Rose expected.
“Nobody ever takes note of (my advice), because it’s not the answer they wanted to hear. What they want to hear is ‘Here’s how you get an agent, here’s how you write a script,’ . . . but I always say, ‘Be so good they can’t ignore you.’ If somebody’s thinking, ‘How can I be really good?’ people are going to come to you.”
“Be so good they can’t ignore you.”
That’s fantastic advice. Yes, a business plan is important. A marketing plan is important. A million things are important. But the best thing you can do to reach a level of success you’ve only dreamed of is to become so good they can’t ignore you.
What are you doing to become world class at your Passionate Purpose? If that’s not one of your goals, it needs to be.
We should be constantly learning and growing. Now, that doesn’t mean we read a book every night, listen to a podcast everyday and watch a Ted talk every afternoon at lunch. (Remember the problem with information overload we discussed earlier on day 14 Learn Less, More – Know Can Do. )
It means that every day you should be working on your craft, idea, book, business, etc. You should be learning and studying the best ways to be so good they can’t ignore you.
Part of that learning is repetition, repetition, repetition.
Learn the most important things about your Passionate Purpose so well that you don’t even have to think about them anymore. Make them automatic for you.
That allows you to add even more to what you know and do. That allows you to be creative and innovative. It allows you to come up with ideas in your field that no one else has ever done before. Or, it allows you to do them at such a high level that most people can’t keep up with you.
I played basketball in high school. The first year I made the team, I didn’t play my best. I was learning the playbook and there was a lot to learn. I was the point guard, so I needed to know where everyone was supposed to go for each play we ran.
We had a 40 series, a 20 series, plays for zone coverage, plays for man to man coverage, plays for full court press, etc. I was so worried about running the plays correctly, that I couldn’t really “play basketball.”
But, after a year and a summer in the system, I had the plays down cold for my second season. I no longer had to think about the plays. They were automatic. So, I was able to focus on the game. The plays were just the background to the opportunities I saw to pass, set picks, and shoot.
That’s when I became a creative basketball player again. That’s when I became so good coach couldn’t ignore me. That’s when I got some playing time.
How can you do that with your Passionate Purpose?
1) Research through Google, books, podcasts, blogs, videos, and seminars that can help you get the knowledge to improve your skills.
2) Use the Know Can Do method to really master the best techniques, instead of superficially learn a bunch of ideas. Learn Less, More. (See previous post for more.)
3) Use spaced repetition, repetition, repetition to learn it so well it becomes automatic.
4) Use the new techniques in your daily work. Integrate them into your life.
5) Repeat steps 1-4.
6) Bonus step: Teach someone else how to do it.
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